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AFAF SEYAM
CREATIVE DIRECTOR
PRE SPRING 19 COLLECTION
Proper Rock.
An eclectic combination of British rock and proper. Classic checks and tweeds combined with smooth faux leathers emulate the viewpoint of a bad boy with good taste. Timeless staples are reshaped for boyfriend fit with athleisure alternations for signature streetwear interpretation.
Topcoats with bomber sleeves, drop shoulder silhouettes, and varsity striping. Experimental styles utilize water resistant material- some with
faux fur trim- to accommodate the global seasonal shift and pay homage to the UK's known climate.
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